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作者 : Robert H Frank
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Recommended by Ms. TAM Ching-yin Have you ever wondered why there is a light in your fridge but not the freezer? Or why do 24-hour shops bother having locks on their doors? Or why are soft drink cans cylindrical, but square for milk cartons? The answers to these questions are simple: economics. For years, economist Robert Frank has been encouraging his students to ask questions about the conundrums and strange occurrences they encounter in everyday life and try to explain them using economics. Now he shares the most intriguing – and bizarre – questions and economic principles that answer them to reveal why many of the most puzzling parts of everyday life actually make perfect (economic) sense.
The Economic Naturalist : Why Economics Explain Almost Everything
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